Cash Mob Mania in Issaquah – Crowd Funding Variant
Meadow Creek’s Audrey Slade, Director of Operations and Chair of the Young Issaquah Professionals group at the Greater Issaquah Chamber of Commerce, is making her mark on Issaquah. A recent arrival to northwest from farthest reaches of the northeast, Maine, Audrey is already a presence to be reckonned with.
Audrey has been instrumental in introducing cash mobs to the local economy. A variant of crowd funding, cash mobs entail rallying people to a local business to have a good time and spend some money. There are usually some attractions such as free chair massages and discounted coffee or other treat from surrounding stores, but the focus is on one business. The retail business gets exposure and a brisk business day. Attendees enjoy the company of others in a party like atmosphere and learn about businesses that they may not have been aware of.
Corporate welfare on a small scale? I don’t think so. I see it as citizens actively trying to invigorate the local economy and give a lucky shop owner a good day and plenty of exposure. At the cash mob this week, King 5 TV showed up to film the event and interview attendees, organizers and the shop owner.
In many cities, attempts to organize cash mobs have not produced the results they have here in Issaqauh. I guess Issaquah is a special place, blessed with people that care about local businesses and enjoy a good time.
This is all well and good, but I am looking forward to getting my Director of Operations back someday.